← all work
radio & media×2 repeat client
Big FM
two campaigns amplifying shows through creator collabs.
the challenge
extend radio's reach into the scroll generation and drive tune-in / show awareness.
what we did
creator collabs around show moments and on-air talent, repurposed for social.
- creator matching
- collab content
- 2 campaigns
- reporting
the results
* metrics being finalised — real numbers dropping soon.
—
reach
—
engagement
×2
repeat engagements